The Language of Interaction
"language may be our v1 interface for summarizing experience"
We sell our ideas with pictures, but just as important a skill is how we use words to flesh out ideas. The slideshow above points out that using illustrative language, such as spatial metaphors, can assist novice audiences trying to understand visual or interactive concepts. Some examples that I’ve overheard in the workplace lately include:
- Drawing similarities between our work & an architect’s
- Comparing a website to walking through a museum and how in different museums either the art or the architecture are focal points
- Borrowing the visual display of a small boutique’s storefront with scalloped awning
- Contrasting department store shopping with thrift store browsing
Even though interaction designers deal primarily in pictures, ultimately we must rely on a strong vocabulary to explain experiences as we have intended them.